Transform your brand into a premium cricket franchise in the UAE. Eight teams. Eight owners. One of the most valuable brand-asset windows of the decade.
DPL UAE is built around eight commercial seats. Franchise ownership is by invitation, under mutual NDA. No public pricing. No open tenders. No secondary sponsorship tiers.
DPL UAE does not sell sponsorship inventory. It sells ownership. Each team is a permanent brand asset, not a seasonal rental.
Front-of-jersey naming, kit, LED, ticker, broadcast graphics. Your brand is the team — everywhere the team appears.
The single most valuable real estate in world cricket — worn by your marquee international for twelve months, on and off the pitch.
Linear TV + OTT + social short-form across India, UAE, KSA, UK, Southeast Asia. Distribution in discussion with regional and international broadcasters.
Private suites and VIP inventory across every match-day. Host the buyers, partners, and capital a gala dinner cannot reach.
Owner-cohort access: seven peers, the title partner, advisory board, broadcast principals. The seat you cannot book.
RM-led buyer-matchmaking inside the on-ground expo. Every attendee is a qualified contact, routed to your team on match-day.
Twelve months of co-branded content with your marquee player. Social, OOH, appearances, campaign creative — all licensed to the owner.
Equity in a scaling league. In comparable T10/T20 franchises, Season 01 tickets have historically traded at 3–8× by Season 05.
Ownership is not a logo placement — it is brand integration across every touchpoint an international cricket tournament creates.
DPL UAE is in active distribution discussions with regional and international broadcasters — linear partners across India, UAE, and KSA, with OTT distribution for UK and Southeast Asia.
Barter structures trade inventory for reach, turning broadcaster shelf-space into franchise airtime at zero incremental cost to owners. Distribution, reach, and fee detail disclosed in the prospectus under NDA.
Relative weight shown for illustration. Final broadcast footprint, guarantees, and reach numbers disclosed in the prospectus.
Indicative broadcast lineup spanning every Legends-cricket market. Partnerships finalising under NDA.
India, Pakistan, UAE, Afghanistan, Sri Lanka, Bangladesh, Nepal, England. Each national franchise is awarded to one lead owner — developer, bank, conglomerate, or private capital. Squads pair domestic legends with foreign T10/T20 professionals.
No other city in the world hosts cricket's highest-value audiences, the deepest private capital pool in the region, and the strongest developer-buyer pipeline at the same time. Dubai does.
85% of the world reachable inside 8 hours. Dubai International is the Earth's busiest air corridor — owner attendees, players, and press on the ground without logistics friction.
Dubai real estate transacted in 2024. 200+ family offices, 550k HNI residents. The densest concentration of private capital in the Gulf.
Three of the world's most-watched cricket tournaments route through Dubai and Sharjah. Subcontinental diaspora audiences already live here — no acquisition cost.
A DPL UAE franchise sits in the same register as a Premier League box or a Monaco GP garage. Signals the owner is in the top tier of their category.
Ownership is not for every brand. It is for the ones whose business case benefits from sustained, broadcast-grade exposure to high-value buyers across the UAE, India, and GCC.
Master-planned communities, luxury towers, hospitality. Buyer audiences live exactly where the broadcast lands.
Private banking, wealth management, family-office networks. Own the most concentrated HNI hospitality venue in the region.
Property, equity, forex, insurance. Scale trust at the speed of broadcast.
Diversified groups seeking a flagship brand asset that ladders across verticals — a single story, a single team.
Single or syndicated private ownership. A legacy brand asset — equity with visibility, held in a premium name.
Automotive, luxury, aviation, F&B, telecom, fashion. Category brands that want to sit above the category for a full 12-month window.
DPL UAE is built with the governance bar of international T10/T20 leagues. Advisory assembled, sanction pathway sequenced, broadcast discussions advanced — all ahead of franchise close.
Developers, cricket leaders, broadcast executives, private capital.
Pathway engaged with relevant cricket boards and host authorities.
Linear + OTT partners under active negotiation across key territories.
DI Stadium / Sharjah / ICC Academy — final lock with title partner.
Names published post term-sheet. No pre-announcement without owner permission.
Serious ownership enquiries only. Response within 24 hours with a private call slot and a mutual NDA. After signing, the data room opens the same day — deck, economics, distribution, sanction, governance.
Season 01 closes ahead of the broadcast-partner announcement. After that, the seat at the table is Season 02 — at Season 02 terms.